The User's Journey
Donna Lichaw
"Like a good story, successful design is a series of engaging moments structured over time. The User's Journey will show you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and test a cohesive vision for an engaging outcome. See how a 'story first' approach can transform your product, feature, landing page, flow, campaign, content, or product strategy." -- Back cover.
Kategori:
Tahun:
2016
Penerbit:
Rosenfeld Media
Bahasa:
english
Halaman:
160
ISBN 10:
1933820314
ISBN 13:
9781933820316
File:
EPUB, 4.52 MB
IPFS:
,
english, 2016
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